// Service · Websites & Web Systems
Websites &
Web Systems
Your website is your best salesperson. Works 24/7. Never takes a vacation.
Most companies think of their website as a "digital business card." We think differently. Your site is the first — and sometimes last — touchpoint with a customer. It decides whether they stay or leave. Buy or look for a competitor.
In 2026, a site has to be fast, beautiful, clear, and adapt to every screen. But also something less talked about: it has to be built for an environment where AI bots crawl it and decide whether to surface it in their answers. We build from scratch. No templates. No shortcuts.
// 01 · What we build
What we build
From a brochure site to a full platform. From a landing page to a marketplace. Each one built for its specific goal.
- 01
Corporate websites
Your company's main site. Custom design, copy that converts, excellent performance. Not a $15 template.
- 02
Landing pages that convert
Single pages focused on one action. Leads, sign-ups, purchases. Built-in A/B testing.
- 03
Online stores
Shopify, WooCommerce, or fully custom. From product to checkout — a smooth, frictionless flow.
- 04
Web systems & platforms
Systems users log into every day. SaaS, B2B, internal portals.
- 05
Content & media sites
News sites, magazines, blogs. Built for SEO and speed from the ground up.
- 06
Marketplaces
Two-sided platforms with payments, user management, ratings and reviews.
- 07
SaaS product sites
Your product's marketing site. What it does, how to sign up, how to pay. The full flow, end to end.
// 02 · The approach
We don't build on templates.
Not because we're snobs — because templates don't serve you. They serve the company that sold them. A custom-built site runs faster, is easier to maintain, and actually reflects who you are.
- 01 · 2026 standards
Built for the right era
Core Web Vitals, accessibility (EAA + IS 5568), Schema.org, structure crawlable by AI agents — not just Google.
- 02 · Design before code
Design first. Then code.
Changing a screen in Figma is cheap. Changing it after it's coded is expensive. Every site is fully designed before a single line of code.
- 03 · SEO + GEO from day one
Found on Google and AI
Built for rankings from the foundation up — semantics, structure, schema, speed. AI bots find you, Google ranks you.
// 03 · Technology
Our stack
A full stack — from modern frontend, through headless CMS and commerce, to CDN, search and analytics. We pick the right tool for each site.
- Frontend
- Next.js
- React
- Vue
- Astro
- Remix
- TypeScript
- CMS
- Sanity
- Contentful
- Strapi
- Headless WP
- DatoCMS
- E-commerce
- Shopify
- WooCommerce
- Medusa
- Hosting & Edge
- Vercel
- Netlify
- Cloudflare
- AWS
- Search
- Algolia
- Meilisearch
- Elasticsearch
- Analytics
- Google Analytics
- Plausible
- PostHog
- Performance
- Edge Functions
- CDN
- Image Optimization
- ISR
- SEO & Schema
- Schema.org
- OG
- Sitemaps
- Hreflang
// 04 · How we work
How we work
- 01STEP 1
Understand the goal
Brochure, sales site, platform? Who's the audience? What's the single most important action? Everything else builds from there.
- 02STEP 2
Structure & UX
Sitemap, information architecture, user flow. Three clicks max to the goal.
- 03STEP 3
Custom design
Our designers start every site from a blank Figma page. No templates, no "what everyone else is doing."
- 04STEP 4
Frontend & backend dev
Two-week sprints. Something to see at the end of each one. No surprises, no "we'll show you in two months."
- 05STEP 5
SEO & speed optimization
Pre-launch: Core Web Vitals, accessibility, on-page SEO. All green. No compromises.
- 06STEP 6
Launch & migration
Move from staging to production. Domain, SSL, analytics — all handled.
- 07STEP 7
Ongoing support
A site isn't "ship it and forget it." It needs updates, new features, optimization. We stay with you.
// 05 · Who it's for
Who this is for
- 01
B2B companies
Need a site that signals trust and expertise from the first second.
- 02
Startups
Need a launch site before a funding round or going to market.
- 03
Established businesses
With an old, slow site that needs a serious upgrade.
- 04
Stores
Want to launch online commerce — or upgrade what they have.
- 05
Founders
With a platform idea — and a need for someone to build it from scratch.
// 06 · Why us
Why us
- 01
Design + dev under one roof
A full UI/UX team in-house. You won't need an outside designer who doesn't speak code.
- 02
Obsessive about speed
Our PageSpeed scores are green. Because every second of slowness is a customer walking away.
- 03
SEO from day one
Built for rankings from the foundation. Not bolted on after the fact.
- 04
Service that doesn't end at 6pm
If something breaks at 2am — we get the alert and fix it.
// 07 · FAQ
Frequently asked questions
01.How much does a website cost?
It depends on scope. A brochure site — ~$7K-$17K. A site with custom features — $17K-$45K. A custom web platform or store — $30K-$120K. We give a precise quote after one discovery meeting.
02.How long does it take to build a website?
A brochure site — 4 to 8 weeks. A more complex site — 2 to 4 months. A web platform — 3 to 6 months.
03.WordPress or custom development — which is better?
It depends. WordPress is great for content sites and blogs. For platforms, web apps, or advanced experiences — custom development with Next.js gives a faster, more secure, more precise result. We'll tell you straight what fits.
04.Does this include design?
Yes. For us, design and development are one process. A full in-house UI/UX team.
05.Does this include SEO?
Technical SEO — yes, built into every site we ship. Content optimization and authority building — ongoing work we can manage with you.
06.What about GEO — optimization for AI?
Yes. We build sites that appear in answers from ChatGPT, Claude, and Perplexity. In some niches it's already 30% of traffic — and only growing.
07.Does this include hosting?
We recommend modern hosting (Vercel, Cloudflare, AWS) and help with setup. The control and ownership stays with you.
08.Do you build bilingual sites (Hebrew/English)?
Yes. Multilingual is something we do a lot. RTL/LTR, translations, dedicated SEO per language.
09.What about maintenance?
Monthly maintenance packages available — security updates, backups, small features, fixes. Or on-demand.
10.Who owns the code and the site?
You do. No "buts." Code, domain, hosting accounts — all yours.
11.I have an old site — can you upgrade it?
Yes. Sometimes a smart upgrade beats building from scratch. We'll audit, recommend, and execute.
12.Do you build content sites and blogs?
Yes. With a headless CMS for easy editing, and a structure Google and AI both love.
// 08 · Let's talk
Need a website that actually works?
A 30-minute intro call. No strings attached. We'll figure out together if we're a fit.
Straight. To the point. On time.